Independent bottler Rare Find has announced the launch of its latest single cask whisky collection, alongside the introduction of a refined new visual identity designed to enhance clarity and accessibility for retailers, bartenders and consumers.
Since its founding, Rare Find has built a reputation for uncovering exceptional distillates and guiding them through carefully managed maturation and finishing. Each bottling represents a highly selective process drawn from millions of maturing casks across Scotland, with only a small number ultimately chosen for release under the Rare Find label.
The brand’s updated visual identity aims to improve shelf recognition and storytelling. The redesigned packaging introduces clearer range navigation, colour-coded regional roundels, and expanded provenance and cask information across both the front and back labels. The new design highlights the whisky’s regional character and cask influence while maintaining a refined, premium aesthetic.
Despite the refreshed presentation, Rare Find emphasises that its core philosophy remains unchanged. Every bottling continues to be released as a true one-off single cask, bottled only when the whisky reaches its peak of flavour and balance. All releases are presented at natural cask strength, natural colour and without chill filtration.
The latest collection features four distinctive single cask single malt Scotch whiskies:
• Longmorn 19 Year Old – Amarone barrique finish
• Inchmurrin 11 Year Old – fully matured in a second-fill sherry hogshead
• Sutherland 35 Year Old – fully matured in a refill hogshead
• Aultmore 15 Year Old (Vault Exclusive) – first-fill Oloroso hogshead finish
Commenting on the release, John Moffat, Head of Commercial for Rare Find, said:
“Rare Find continues to evolve as a brand, but our standards remain absolute. Every release represents our relentless pursuit of exceptional whisky – from careful maturation to thoughtful finishing and presentation. Our new visual identity helps us communicate provenance, rarity and character more clearly than ever.”
The latest Rare Find bottlings will be available from 12 March through selected specialist retailers, while the Aultmore 15 Year Old will be offered exclusively to members of the Rare Find Vault.
